Growth Strategies

COURSE DESCRIPTION

Growth and expansion sound great but come with their share of challenges. Will you be prepared for the trials that come with great success?

This Course is built on The 6 Pillars of Business Success: Doing Business Right
by Roger Doumanian available on Amazon.com

HERE IS WHAT YOU WILL LEARN

Occasionally, we may add new tutorials to this course. All new materials will be marked "new". Please check back from time to time to ensure that you are taking full advantage of new tutorials as they are added. Happy learning!

BEGINNER TUTORIALS

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Introduction to Growth Strategies - Run Time: Approximately 5 Minutes

This tutorial briefly introduces the topic of gr….

What is Growth?
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
What is Expansion?
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
What is Diversification?
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
What is Integration?
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
Importance of Growth
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
Research... Always Before Growth
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
Scalability 101
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
Considering the Costs of Growth - Not Just Financial
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing
Consulting the Experts
  • Traditional Marketing
  • Digital Marketing
  • Relational Marketing

INTERMEDIATE TUTORIALS

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Determine Your WHY for Growth

Ask yourself, why do you want to grow your business? 

Barriers to Growth
  • What are you really selling? (Identifying your products and/or services)
  • Who are you selling to? (Identifying your target audience)
  • Where is your target audience located (Identifying your target region)
  • How will you reach your target audience (Identifying your marketing channels)
Advantages and Disadvantages of Growth

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Risks of Rapid Growth

Building Your Marketing Team

Planning Your Growth

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Funding Your Growth

Building Your Marketing Team

Pacing Your Growth

Building Your Marketing Team

Staffing Your Growth

Building Your Marketing Team

Managing Your Growth

Systems and controls to manage data, customer information, ETC. 

Measuring Your Growth

Building Your Marketing Team

Growing Your Business without Jeopardizing Quality of Service/Products

Building Your Marketing Team

ADVANCED TUTORIALS

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How Do I Know if My Business is Ready for Growth?

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A Growth Strategy That Works

Feed the pipeline

Feeding the Pipeline

Feed the pipeline

Should I Bring Investors On Board?

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Cost Effective Growth: Strategic Partnerships

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Cost Effective Growth: Referrals

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Cost Effective Growth: 3rd Party Platforms

Amazon®

Cost Effective Growth: Passive Income
Franchising 101

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Licensing 101

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Mergers and Acquisitions 101

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Exist Strategies - In Case You Want Out

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Courses Related to This Topic

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BONUS TUTORIALS

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Critical Steps To Take Before Growing Your Business (with Special Guest ???)

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Course Metrics

Total Tutorials

Video Hours

Downloadable Materials

Guest Speakers

Course Materials

Our Courses contain the following materials, all of which are available to you as a part of your enrollment to RDC Academy at no extra charge: pre-recorded video tutorials, live webinars*, downloadable PDF study manual and worksheets, a self-paced study checklist, as well as bonus materials*.

*not all courses will contain live webinars/instruction or bonus materials.

DISCLAIMER: This Course is for educational purposes only, and is not a certification program. No certificate will be issued upon your completion of this Course.

Course Sponsor

The Legal Pillar Course is brought to you by our Sponsor, Roger Doumanian®, Attorney at Law, APC, a trusted business law firm focused on advising and representing startups, small business owners, and privately held corporations in California and Texas.

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